Gearing Businesses for Success

What is LEGO Serious Play?

LEGO SERIOUS PLAY is a business application that uses LEGO to facilitate workshops in the business world. Based on extensive research, it provides a quick and practical process that engages staff at all levels. Participants are able to engage their imaginations and communicate their ideas more effectively. As a result, they approach work with renewed confidence, commitment and insight.

LEGO SERIOUS PLAY encourages dialogue at a deeper level and short-cuts to the real issues and new knowledge - all with better business sense. When you construct and communicate through LEGO SERIOUS PLAY all participants address complex issues in an engaging way. Ideas and scenarios are expressed and explored through the shared language of metaphors. LEGO SERIOUS PLAY allows participants to build a 3-D landscape that is built using LEGObricks and the LEGO language provides valuable insight into how an organisation works and how it connects to the outside world.

When we speak or write about complex issues we inevitably simplify and reduce the amount of information in order to make ourselves and our message more easily understood. When discussing business issues, it is easy to leave out relevant details in order to make the overall picture more clear. In some cases, this simplification is okay - but more often the key to your problem lies in the details.